The 2026 Discovery Guide explores how leading ecommerce teams are transforming product discovery from background infrastructure into a measurable revenue engine.

Built on research from global ecommerce leaders, this guide explains why search, merchandising, recommendations, and product feeds can no longer operate in silos, and how intent-driven, unified discovery is becoming a competitive advantage in 2026.

If you’re looking to reduce search abandonment, improve relevance, and turn discovery into a driver of conversion, AOV, and customer lifetime value, this guide is for you.

What you’ll learn

• Why product discovery now sits upstream of conversion rate, AOV, and lifetime value
• Where traditional discovery systems break across search, browse, and merchandising
• The hidden costs of passive, rules-based discovery
• How leading teams unify intent across search, categories, recommendations, and feeds
• A practical blueprint for building intelligent discovery that works in 2026

Who it’s for

• Ecommerce and digital leaders planning for growth in 2026 and beyond
• Merchandising and marketing teams responsible for relevance, findability, and performance
• Product and operations teams managing complex catalogs and multi-channel discovery
• Brands seeking clarity amid AI hype and fragmented discovery tools