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Behind the Transformation: How David Jones is Powering Smarter Ecommerce with Athos Commerce

Discover how iconic Australian retailer David Jones modernised its ecommerce strategy through smart technology, optimised data feeds, and strategic collaboration with Athos Commerce.

In this 40-minute session, we’ll take you behind the scenes of their digital transformation, exploring how data-driven decision-making, feed optimisation, and cross-channel performance insights helped them enhance visibility, improve customer experience, and drive measurable growth.

Whether you’re looking to scale smarter, refine your product data, or elevate your omnichannel strategy, this session will give you practical takeaways you can apply right away.

Date: April 15th 2026 11:00 AM AEST
Duration: 40 minutes

Key take-aways

Learn how David Jones modernised ecommerce performance through optimised data feeds, automated workflows, and connected insights – reducing manual work and improving agility.

  • See how smarter feed management drives real results across Google Shopping, Meta, and other channels by improving product visibility, accuracy, and conversion rates.

  • Discover the power of strategic collaboration, how partnership between tech and retail teams unlocked scalability and a consistent, high-performing customer experience.

  • Understand the impact of data-driven decision making and how actionable performance insights help refine strategy and boost ROI.

  • Walk away with practical next steps to enhance your own ecommerce ecosystem using intelligent automation, experimentation, and performance optimisation.

Meet The Speakers

Sathish Poonath

CS Director (Athos Commerce)

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Alex Carter

Head of Digital Experience & Operations (David Jones)

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James Foster

Media Implementation Account Director (Resolution Digital)

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