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Elevate your online retail game with these ecommerce best practices.

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Case Study

AS Colour Case Study

See how AS Colour increased search conversions and drove over 60% of revenue through search with Athos Commerce’s AI-powered discovery platform.

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Article

Built to Last: Optimizing Product Feeds to Power Product Discovery

Scaling product discovery isn’t a budget problem. It’s a data foundation problem. Learn how to implement a growth-focused feed management solution.

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Article

Google Shopping Kept Winning While You Chased TikTok Shop

Google Shopping ad spend grew 18% YoY in Q1 2026. See the four changes most merchants are missing and how to optimize your feed for the connected hub.

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Webinar

The New Retail Funnel: How to Win Product Visibility in the Age of AI

The ecommerce funnel as we know it is disappearing. Today’s shoppers don’t move neatly from awareness to consideration to conversion, they jump, swipe, search, and shop across a fragmented ecosystem of creator content, TikTok Shop, Google Shopping, marketplaces, brand sites, and increasingly, AI-powered assistants. Discovery and conversion now happen everywhere, all at once. This webinar unpacks the rise of the “shattered retail funnel”, a new and daunting reality where product visibility, relevance, and attribution are no longer confined to a single channel or platform. For retailers, this shift presents both a challenge and a major opportunity: how do you ensure your products show up consistently, accurately, and persuasively across every surface where customers make decisions? Date: May 20 at 2pm BST/ 9am EST What we’ll cover • How the retail funnel is fragmenting • Where AI is influencing discovery • Why product data impacts performance • How to improve visibility across channels • What strong execution looks like

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Webinar

Ecommerce Discovery Day: Celebrating Success and Preparing for Peak Performance

Join us for a 50-minute webinar built for Australian online retailers who want to grow profitably, rather than just running faster. Hear directly from leading retailers about what’s actually working right now, from getting found across channels to converting shoppers once they land on-site. Date: Wednesday 27 May | 12PM AEST

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Article

The TikTok Shop Margin Trap: Four Leaks to Close

Four operational leaks compound against TikTok Shop’s contribution margin. Close them with what Amazon’s third-party sellers learned in 2018.

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Article

Best Practice Product Feed Management: A Growth Story in Action

It’s a familiar story for ecommerce and digital performance teams. Performance dips across platforms like Meta and Google Shopping. Pressure builds as advertising…

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Article

How Mobile and Social Commerce are Reshaping Where Products get Found

Mobile drives 77% of ecommerce traffic and US social commerce will top $100B in 2026. Learn why your product feed needs to serve five channels, not one.

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Webinar

APAC Partner Town Hall

Join our upcoming Athos Commerce Partner Town Hall and get a clear, inside look at how we’re evolving to better support you. In this session, we’ll break down how Athos Commerce helps you deliver stronger commerce experiences, followed by an exclusive walkthrough of our new Athos Console, designed to give you greater visibility, control, and efficiency. We’ll also share our product roadmap, so you can see exactly where we’re heading and how to align your plans for what’s next. Whether you’re looking to deepen your partnership or simply stay ahead, this is your chance to learn more, ask questions, and be part of what we’re building together! Date: 14th May | 10AM AEST

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Article

Preparing your product data for GEO

Learn how to prepare your product feed for GEO. Practical steps for enriching product highlights, building trust signals, and getting recommended by AI shopping agents.

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Article

How to optimize your product data for Perplexity, Rufus, ChatGPT, Copilot, and Gemini

Five AI shopping engines evaluate your products differently. Learn what Perplexity, Rufus, ChatGPT, Copilot, and Gemini need from your product feed.

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Webinar

Ecommerce Hot Seat with Quickfire Digital | Flowbox

Join The Ecommerce Hot Seat, where ecommerce experts from Athos Commerce, Quickfire Digital and Flowbox, audit real online stores in real time, showing you exactly what’s working, what’s holding performance back, and how to fix it. Date: 3rd June | 2:30PM GMT / 9:30AM EST Duration: 45 minutes (30 minute content, 15 minutes for q’s)

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