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Elevate your online retail game with these ecommerce best practices.

Multi Channel Commerce Readiness Quiz

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Ebook

The Discovery Gap

The Discovery Gap reveals how poor product discovery is costing retailers revenue. Explore insights from 800 shoppers on AI, search, personalisation, and conversion.

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Article

Inside the Shattered Retail Funnel

Five ecommerce panelists on what changed when discovery shattered across AI assistants, TikTok creators, and marketplaces, and what to do next.

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Article

How to Syndicate Every Channel Without Breaking Operations

Learn how centralized feed management bridges on-site and off-site product discovery across 1,500+ channels — Google, social, marketplaces, AI engines.

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Case Study

AS Colour Case Study

See how AS Colour increased search conversions and drove over 60% of revenue through search with Athos Commerce’s AI-powered discovery platform.

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Article

Built to Last: Optimizing Product Feeds to Power Product Discovery

Scaling product discovery isn’t a budget problem. It’s a data foundation problem. Learn how to implement a growth-focused feed management solution.

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Article

Google Shopping Kept Winning While You Chased TikTok Shop

Google Shopping ad spend grew 18% YoY in Q1 2026. See the four changes most merchants are missing and how to optimize your feed for the connected hub.

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Webinar

The New Retail Funnel: How to Win Product Visibility in the Age of AI

The ecommerce funnel as we know it is disappearing. Today’s shoppers don’t move neatly from awareness to consideration to conversion, they jump, swipe, search, and shop across a fragmented ecosystem of creator content, TikTok Shop, Google Shopping, marketplaces, brand sites, and increasingly, AI-powered assistants. Discovery and conversion now happen everywhere, all at once. This webinar unpacks the rise of the “shattered retail funnel”, a new and daunting reality where product visibility, relevance, and attribution are no longer confined to a single channel or platform. For retailers, this shift presents both a challenge and a major opportunity: how do you ensure your products show up consistently, accurately, and persuasively across every surface where customers make decisions? Date: May 20 at 2pm BST/ 9am EST What we’ll cover • How the retail funnel is fragmenting • Where AI is influencing discovery • Why product data impacts performance • How to improve visibility across channels • What strong execution looks like

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Athos-Webinar-2026-05-27-Discovery-Day
Webinar

Ecommerce Discovery Day: Celebrating Success and Preparing for Peak Performance

Watch our 50-minute webinar built for Australian online retailers who want to grow profitably, rather than just running faster. Hear directly from leading retailers about what’s actually working right now, from getting found across channels to converting shoppers once they land on-site.

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Article

The TikTok Shop Margin Trap: Four Leaks to Close

Four operational leaks compound against TikTok Shop’s contribution margin. Close them with what Amazon’s third-party sellers learned in 2018.

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Article

Best Practice Product Feed Management: A Growth Story in Action

It’s a familiar story for ecommerce and digital performance teams. Performance dips across platforms like Meta and Google Shopping. Pressure builds as advertising…

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Article

How Mobile and Social Commerce are Reshaping Where Products get Found

Mobile drives 77% of ecommerce traffic and US social commerce will top $100B in 2026. Learn why your product feed needs to serve five channels, not one.

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Article

Preparing your product data for GEO

Learn how to prepare your product feed for GEO. Practical steps for enriching product highlights, building trust signals, and getting recommended by AI shopping agents.

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